03 — Full Engagement
Embedded Measurement Engineering
I join your team for 3-6 months and own your entire measurement stack end-to-end. Not a contractor who executes tickets. An embedded engineer who owns the problem.
What "embedded" means
Most consultants rotate across clients and never build deep context. The embedded model is different: I work exclusively inside your organization, attend your standups, learn your data, and own the measurement layer the way an in-house hire would, but with 20+ engagements of pattern recognition behind every decision.
Full-stack measurement ownership
GA4, sGTM, BigQuery, CAPI, consent management, attribution modeling, reporting infrastructure. I own the entire measurement layer so your team can focus on strategy.
Deep context, not drive-by consulting
I attend your standups, understand your business model, learn your data. Decisions are informed by context that takes months to build.
Knowledge transfer built in
The goal is to build your team's capability, not create dependency. Documentation, training, and gradual handoff are part of the engagement.
Who this is for
Marketing teams that have outgrown their analytics setup but don't have the budget for a full-time measurement engineer.
Companies in regulated industries where measurement infrastructure must be HIPAA, GDPR, or SOX compliant.
Growth teams scaling spend who can't clearly see what's working and need an engineer, not another dashboard.
Want to explore an embedded engagement?
Start with a Measurement Risk Review. If the scope warrants embedded work, we'll design the engagement together.
Book Your Review →